Keurig K-Duo

Keurig has finally introduced a 2-in-1 brewer: The K-Duo. With the functionality of both a carafe of ground coffee and the single serve that Keurig is known for, this brewer can truly serve for any and all occasions.

To prove this, we gave people the chance to spin a wheel of coffee occasions and try one of them out themselves with Keurig spokesman James Corden.

This campaign features TV, print, digital, and loads of social/OLV to come through the entire year, and even a bonus spot for a limited edition brewer with customizable decals. It also serves as the launch of the brand new Keurig mnemonic.